Tim Henshall has been appointed Head of Tourism Marketing for Tanzania, in the UK.
Joining the team of His Excellency Mbelwa Kairuki (Tanzania's High Commissioner to the UK), Tim Henshall is a highly experienced tourism marketer and is well respected within the travel industry,
He will work closely with the Tanzania Tourist Board (who are based in Dar Es Salaam), The Ministry of Tourism, TANAPA, TATO and HAT, seeking to increase tourism numbers from the UK.
Asked about his plans in the UK, Henshall explained that he sees that his initial tasks will include increasing trade knowledge - and in turn sales - for Tanzania's lesser known parks, as well as to maximise media coverage for a country he describes as having "an abundance of untold stories".
Tim will be calling on his extensive industry knowledge in this newly created role. For the past 18 years, he was Chief Executive at Kamageo, an Africa-dedicated destination marketing agency that he founded in 2006. Kamageo has represented Zambia, Uganda, Malawi, Eswatini, Sierra Leone, Senegal, Madagascar, The Gambia, Tanzania, Rwanda, Mauritius and The Seychelles.
He has frequently visited Tanzania and Zanzibar, taking in the vast majority of the national parks and major tourist attractions along the way. "I'm looking forward to sharing this world class tourism destination with the trade, the media and most especially, with UK travellers. I'm keen to be captivated by the kind of outstanding experiences that only Tanzania can deliver".
His Excellency Mbelwa Kairuki commented, "Tourism remains a key driver of economic growth in Tanzania and Zanzibar. This high profile new role emphasises our commitment to tourism and to the UK in particular"
Tim Henshall, Head of Tourism Marketing will be based at the Tanzania High Commission in Central London, and is contactable via 0781-0508791 and tim.henshall@tzhc.uk
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